Advocating for a safe, clean, connected and engaged SODO
A Business Improvement Area (BIA) provides a mechanism for property owners and business to collectively obtain the improvements they want to see in their district. The SODO BIA was created under the auspices of the City of Seattle in 2014. The mission of the SODO BIA is to advocate for a safe, clean, connected and engaged SODO, for the benefit of property owners, businesses, tenants, employees and patrons of the SODO district.
The SODO BIA is guided by the Ratepayer’s Advisory Board which is comprised of members representative of the varying types and sizes of business and properties throughout the neighborhood. This includes SODO business tenants, property managers, business leaders, MIC members and a Port of Seattle representative.
Over the course of the last year, we have worked to improve our critical awareness around equity and explore how – within our organizational mission – we should act to best affirm and support those most impacted by the disproportionate impacts of systemic racism.
Erin Goodman, EXECUTIVE DIRECTOR
Erin joined the SODO BIA as the Executive Director in 2014. She holds a Master’s in Public Administration from the University of South Carolina, and has over 20 years of experience in non-profit administration, placemaking, and economic development. Erin uses her strong relationships with city leaders and key organizations to advocate for the issues that impact SODO. A Seattle native, Erin lives in the Rainier Beach neighborhood and enjoys spending time with friends and family, gardening, and always has a puzzle in progress on the dining room table.
✉︎ Contact Erin | she/her/hers
Lauren Lundberg, DEPUTY DIRECTOR
An East Coast Transplant, Lauren serves as the Deputy Director of the SODO BIA. She holds a Master’s in Public Administration from the Evans School of Public Policy and Governance at the University of Washington. Before joining the SODO BIA, she’s worked with several Seattle based non-profits in program and campaign fundraising, advocacy, and outreach. She is eager to work with the diverse community and support businesses in creating a Clean and Safe SODO.
✉︎ Contact Lauren | she/her/hers
Ankur Garg, Program Manager, District Services
Having grown up in Washington, Ankur has always considered Seattle home. After high school, Ankur followed his desire to serve by enlisting into the US Army Reserves. Simultaneously, he received his Bachelor’s Degree in Criminal Justice & Criminology from Washington State University. Shortly after graduating, Ankur worked in security while kick-starting his podcast. Through his podcast, he hopes to gain new perspectives, make meaningful connections, and create a platform for people making a positive impact in their communities. Now at the SODO BIA, Ankur looks forward to using his background in criminal justice and leadership experience to create a safe and clean SODO.
✉︎ Contact Ankur | he/him/his
Samantha Lake, Program Manager, District Services & Operations
A Tacoma native, Sam Lake earned her Bachelor’s in Political Science from Seattle University and has six years of environmental program management experience. In her previous role as the City of Tacoma’s Commercial Solid Waste Outreach lead, she worked with businesses and volunteers to reduce and prevent “waste out of place” through collaborative events, education, and programming. She understands how a clean and safe environment can help businesses thrive and likes to bring community engagement and continuous improvement principles to the forefront of her work. In her spare time, she serves on the Furniture Fix-It board, a nonprofit located in SODO.
✉︎ Contact Sam | she/her/hers
Janelle Ligrani, COMMUNICATIONS MANAGER
Moving throughout the country during childhood, Janelle has always called Seattle her hometown. She holds a Bachelors degree in Communications from The University of Tampa with a heavy focus on Graphic Design. Prior to working with the SODO BIA, she gained valuable marketing experience in the Manufacturing industry, Healthcare industry, and Real Estate industry. Janelle enjoys optimizing the BIA’s marketing efforts to benefit the SODO community through improving online resources, managing the newsletter, producing videos, maintaining social media channels, advertising SODO and hosting events to name a few.
✉︎ Contact Janelle | she/her/hers
Tyler Blackwell, Transportation Planner
Originally from the Midwest, Tyler relocated to Seattle to pursue his Master of Public Administration degree at the University of Washington’s Evans School of Public Policy and Governance. During his time in graduate school, he worked on a variety of transportation projects, and he completed his capstone project with Seattle Public Utilities, where he worked closely with small businesses across Seattle. Now, with his Master’s degree in hand, Tyler is excited to apply his experiences and knowledge to advance efforts to make SODO’s transportation systems clean, connected, and safe.
✉︎ Contact Tyler | he/him/his
Samantha Davis, Office Manager
Originally a military brat from the East Coast, Samantha grew up mainly in Japan and the UK. Upon graduating from Columbia College with a Bachelor’s degree in Social Work and Sociology, she moved to Seattle with her partner for a new experience. Prior to becoming the Office Manager for SODO BIA, she worked primarily in Marketing and Office Management for the United States Air Force. She plans to begin grad school next year with the hopes of completing her Master of Social Work.
✉︎ Contact Sam | she/her/hers
Board of Directors
Chief Financial Officer, Merlino Foods
Todd is the CFO of Merlino Foods, a specialty broad-line foodservice distributor based in Seattle, Washington. Born and raised in Seattle, Biesold grew up working in Merlino Foods. After earning his Bachelor of Business Administration degree in public accounting from Gonzaga University and passing the CPA examination, Todd attended the University of Washington School of Law, earned his J.D. and passed the Washington State Bar exam. Upon graduation from Law School Biesold worked as a tax professional at KPMG Peat Marwick. In 1991 Biesold rejoined Merlino Foods on a full time basis and helped to grow the company into a major foodservice distributor in Western Washington.
Chief Financial Officer, Buffalo Industries LLC
Wil is the Chief Financial Officer for Buffalo Industries LLC, a wholesale distributor of cleaning and maintenance products based in Seattle, as well as Buffalo Investment Co, which oversees five commercial warehouses in SODO. Wil earned his Bachelor of Business Administration from University of Washington and his MBA from Seattle University. Besides safety and security in SODO, Wil is very concerned with mobility, both professionally as a heavy importer, and personally as a West Seattle resident
Founder & Broker, Metropolist
Chad is a founder and self-appointed Master of Ceremonies at Metropolist. He has 20 years in real estate – as both a broker and as a corporate trainer for new and seasoned agents. Chad was born and raised in the Seattle area and is a graduate of Western Washington University. Chad is passionate about the essence of Metropolist and SODO – bringing together people and events, and having amazing things materialize out of it. Where art and science intersect with life.
Manager, Alcohol Compliance, Starbucks Coffee Company
Robin is the Manager of Alcohol Compliance for Starbucks Coffee Company. She has over 20 years of experience in operational compliance and regulatory affairs and currently serves as President-Elect of the National Association of Licensing and Compliance Professionals. Robin holds a BA in English from the University of Michigan and is excited to help make SODO a clean, safe, and accessible district for all.
Senior Clinic Manager, Evergreen Treatment Services
Christine has over 8 years of healthcare management experience (and has been in healthcare for 20 years, starting her career in Nursing) including medical (pediatric and family practice), mental health, dentistry, and now works as a Clinic Manager at Evergreen Treatment Services.
She was a Regional Administrator for Valley View Health Center, her region included multi-disciplinary teams with a focus on the uninsured or under insured population in Lewis County. Prior to that she worked as a manager at Greater Lakes Mental Healthcare in Lakewood.
She loves to explore all the outdoor activities Washington has to offer from hiking, camping, kayaking and everything in between.
Manager, Dakota Street LLC
Byrne earned a bachelor of science degree in mechanical engineering from Tufts University and a master of science in mechanical engineering from Stanford University. He completed the Owner President Manager Program and Harvard Business School in 2000.
Daniel currently develops the commercialization of innovative and reliable temperature control and refrigeration systems. Powered by electricity or solar power, these systems will be used to deliver vaccines to the developing world. He currently owns four buildings in SODO, occupied by: ModelWerks, ESI, RD Interiors, and Botanical Designs.
Director Facilities, American Life Inc.
Ken currently works for American Life Inc. as their Director of Facilities
Founder, Cooley Holdings
Alex was the co-founder of Solstice- the first cannabis brand in Washington State, that built the first permitted cultivation facility, operating still to this day in the SODO. Having lived two thirds of his life in King County and a decade in Seattle, his love for our home shows in his personal and professional actions. He has helped to create the state’s largest cannabis trade association and sitting on multiple boards while working on environmental and homelessness issues. Alex has used his CWU education degree to teach legislators & regulators from the city to the international level how to create and implement productive policy.
SALLY DEL FIERRO
Director, Community Engagement,
Port of Seattle
Sally has worked in Port of Seattle External Relations since 1999 and currently serves as the director of community engagement, overseeing outreach, events, education, and community relations. She has been actively involved in SODO area activities since 2000. She has served on the board of Urban ArtWorks, the West Seattle Chamber of Commerce, the Seattle Propeller Club and has been actively engaged in south harbor community relations and projects including the Terminal 5 Redevelopment, the Northwest Ports Clean Air Strategy, the Lower Duwamish Waterway Cleanup, and the Port’s Duwamish Valley Community Equity Program.
Vice President Marketing, Gull Industries, Inc.
Effie is the Vice President of Marketing at Gull Industries. She is the third generation to work at Gull and is currently overseeing marketing and operations for Canvas Event Space. Gull Industries has been based out of SODO for over 35 years and value their deep roots in the community. Originally a petroleum marketing company with wholesale and retail fuel operations, Gull’s business operations now consist of a commercial real estate portfolio with several properties in the SODO neighborhood as well as throughout the Pacific Northwest. Effie also serves on the Aquarium board as well as the Down syndrome Community Board.
President & CEO, MacMillan-Piper
Mark is a native of Shelton, WA, and is the President & CEO of MacMillan-Piper, the Pacific Northwest’s largest transloading and warehousing company. He graduated from the U.S. Merchant Marine Academy at Kings Point, New York with a degree in Marine Transportation in 1993. Prior to joining MacMillan- Piper in 2013, Mark spent 21 years in stevedoring and terminal operations throughout the U.S. West Coast, including oversight for terminal, vessel, rail, bulk, breakbulk, and auto/RORO operations.
Vice President Marketing Investments, Community Partnerships, Nitze-Stagen
As the V.P. Marketing Investments, Community Partnerships at Nitze-Stagen, Lisa is responsible for branding, community engagement and partnership development. She has 30 years of experience leading organizations and initiatives seeking to develop and implement strategies for positive social change. Having started and led four nonprofits, Lisa was most recently CEO of Seattle Social Venture Partners working with nearly 600 philanthropists to invest in social change in the Puget Sound region. Lisa holds a BA degree from Harvard and an MBA from Stanford.
Owner, Paratex Pest Prevention
Director, Ballpark Operations, Seattle Mariners
Juan is the Director of Ballpark Operations for the Seattle Mariners. He has worked for an MLB team for over 10 years and is currently responsible for the Guest Experience, Security and Stadium Operations departments of the Mariners at T-Mobile Park. Juan earned his bachelors in Sports Management from Florida International University and his MBA from the University of Phoenix. The Mariners are committed to creating a safe, clean and friendly environment for all visiting SODO businesses on their way to games, making the Clean and Safe committee a natural fit for Juan.
Founding Member, Schlemlein Fick & Franklin
Garth is a founding member of Schlemlein Fick & Franklin and has represented clients in trials, arbitration and mediations in a variety of matters including construction law, commercial and corporate litigation and real estate law. He represents and counsels individuals, small business, financial institutions, large businesses, and publicly traded companies.
Mr. Schlemlein obtained his undergraduate degree from University of Washington with a Bachelor of Science in Building Construction in 1979. Prior to obtaining his law degree, Mr. Schlemlein worked in the construction industry and owned his own construction firm, as well as worked for the architectural firm the NBBJ Group.
Vice President, The H.O. Seiffert Company
Joe Sievers is passionate about building community and partnering with people to achieve great things. Equal parts dreamer and realist. And a total collaborator to create mutual wins. He loves being an integral member of a team and excels at relationship building. A Seattle native, Joe has over 30 years of professional experience working with individuals and businesses to achieve desired results while working at strong Northwest brands, including Premier Golf, Pacific Capital Resource Group, and currently with The H.O. Seiffert Company. Joe is the VP of The H.O. Seiffert Company, a fourth-generation commercial real estate firm and developer dedicated to creating great spaces for Northwesterners to relish a “moment in time.” One of HOSCO’s commercial properties includes the 2020 purchase of the Trigger Building in SODO, which offers commercial office space, self-storage, and a unique event space experience.
2023 WORK PLAN
The mission of the SODO BIA is to advocate for a safe, clean, connected and engaged SODO, for the benefit of property owners, businesses, tenants, employees and patrons of the SODO district.
Feel free to look through our 2023 workplan and budget below to see how we plan to reach these goals this upcoming year:
The SODO Business Improvement Area is more than just one person or organization, it is a collaboration of businesses, property owners and the City of Seattle working together to create lasting change in the our shared district, SODO. Effectively addressing the issues of the district requires the participation of ratepayers to create a shared vision of the district. Interested in getting involved? Consider participating in one of our program area Committees.
For more information on these committees and other ways to get involved please fill out our online form, by calling us at, 206-294-3285, or by emailing Info@SODOSeattle.org